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Authors : 1. S.G. Demchenko,
Doctor of Economics, Professor
Institute of Economics, Management and Law (Kazan)
2. G.A. Abulkhanova,
Seniour Lecturer
Institute of Economics, Management and Law (Kazan)
Organizational culture: from traditions to modern entrepreneurship
Organizational culture is viewed as a link between the mission, the strategy of an enterprise and the personnel; it dictates the norms of personnel behaviour and relations with the external environment for achieving the enterprise’s goals.
Keywords :
organizational culture, corporate culture, social responsibility, enterprise management, management model
Bibliography :
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Citation :
Type of article : The scientific article
